French Montana Says ‘Album Sales Don’t Matter,’ Expected to Sell 45K First Week

By Sowmya Krishnamurthy

French Montana released his debut album Excuse My French this week and projections for his first-week sales are already coming in. According to Hits Daily Double, the album is slated to sell 45-50,000 copies in its first week, giving French the #7 album of the week.

In comparison, Hits estimates that Daft Punk’s Random Access Memories will take the #1 slot with an estimated 300-325,000 units sold. If these estimates are accurate, French will have the highest-charting new rap album of the week.

When asked about how many albums he’d have to sell in order to be personally happy, French told men’s lifestyle site Ask Men that the number itself didn’t matter.

“Um, honestly, I really believe it’s not what you sell, but where you end up at. I feel like it doesn’t matter how much I sell; I know what kind of product I have,” he shared. He added that his album was “legendary” and “I know it’s going to last forever. I know once people hear it, people will be like, ‘Damn. This is really it.’”

The Bronx rapper also compared his album to other artists who initially started off slow sales-wise and built up their commercial success over time. “Look at Akon. He sold 17,000 first week; he ended up selling five million copies. Look at Shaggy. He sold 10,000 and ended up at 10 million,” French explained.

French joined DJ Drama, Fat Joe and more on the Rap Fix Live couch this week for an all-star fete.