Jay-Z Gives Surprise Performance At Brandcast 2012

By Miranda Johnson

On Wednesday night Jay-Z stunned the audience at YouTube’s Brandcast 2012 event, by hopping on stage and delivering a few verses for the crowd. Presented by the head of YouTube sales, the Brooklyn rapper-turned-mogul took the stage after a video introduction of “On to the Next One.” Hov performed his mega hit “Empire State of Mind,” which was a great fit since the event was held at the Beacon Theater in New York City.

Other performers of the night included Pharrell Williams, Flo Rida and Neon Trees. At the event YouTube also announced the unveiling of “three new channels dedicated to original content about the lives of women, a spotlight on U.S. Olympians and one that comes from the organizers of the Tribeca Film Festival.”

As part owner, Jay-Z recently helped to unveil the Brooklyn Nets’ new logo. The team released a new video earlier this week as promotion for their first season at the Barclays Center this fall. The video, titled “Hello Brooklyn” ( a tribute to Hov’s single (“Hello Brooklyn 2.0″) features Nets players throughout the years, including the likes of Jason Kidd, Kenyon Martin, Julius “Dr. J” Irving, and current star, Deron Williams.