Daniel Boczarski/Getty Images
By Kara Warner
Jay-Z dropped into Austin, Texas for SXSW last year just in time to help Kanye West bring down the house during the G.O.O.D. Music showcase. Now Hov is set to return to the festival in a special concert that will be live-streamed nationally. The “Amex Sync Show Presenting Jay-Z” was announced on Tuesday (March 6).
Rumors have been circulating that Jay might be cooking up a big event at the fest with Eminem, but nothing has been announced about Em’s involvement. Last year’s G.O.O.D. event was such a smashing success — featuring John Legend, Mos Def, Pusha T, Big Sean, Kid Cudi and more — that it wouldn’t be a surprise if Jay and Eminem were working on something huge for this year’s increasingly popular music and film festival. Jay’s 2012 appearance will mark his first solo concert at SXSW.
Jay-Z’s SXSW performance will be live-streamed on YouTube.com on Monday at 8 p.m. ET. A special rebroadcast will be available on-demand from Tuesday, March 13, to Monday, March 19, on YouTube, Twitter and Xbox LIVE.
mtvU’s Woodie Awards also take place during the Austin, Texas, festival, including a day-long fest of our own Thursday, March 15, that will feature performances from Childish Gambino, Fun., A$AP Rocky, Kimbra and Chiddy Bang. Jay and Kanye lead this year’s nominees, which also include the Black Keys, Skrillex, Mac Miller, Frank Ocean, J. Cole and many more.
The 2012 mtvU Woodies invade SXSW on March 15 with the Woodies Festival. The best of the 2012 mtvU Woodies will air on MTV and mtvU on Sunday (March 18) at 8 p.m. ET.