By Gil Kaufman
Lil Wayne ventured into the rock arena with this 2010 album Rebirth and though he’s since turned his energies back to hip-hop, that doesn’t mean that he can’t sign rock artists. The YMCMB camp recently signed singer Christian Milian to the label and their latest acquisition is 1990s rap-rock group Limp Bizkit, led by frontman Fred Durst.
In an interview with New York’s 98.7 KissFM station DJ Lenny Green, Wayne said, “We’re always listening and looking at acts. Every other day I hear about somebody new just signed to Cash Money … The other day I found out Limp Bizkit signed to Cash Money. They’re singing everybody.”
Wayne also said that the label could be working with former Murder Inc. princess Ashanti, but it was the news that Bizkit would join the likes of Nicki Minaj and Drake that raised the most eyebrows. Though they had a run at the top of the charts in the late 1990s with hits like a metalized rap cover of George Michael’s “Faith” and “Nookie,” by the early 2000’s Bizkit began to lose steam. In 2001, colorful guitarist Wes Borland split as the band fell into a creative and commercial funk.
Borland returned for a brief period in 2004, but the critic’s punching bag group could not outrun their past and went on hiatus until 2009, releasing their first album of new material in 6 years in 2011, the tepidly received major-label swan song, Gold Cobra. With the signing, LB become the first rock band to join a roster packed with R&B and rap acts that includes Tyga, Mack Maine, Busta Rhymes and Jay Sean.
Bizkit singer Fred Durst? confirmed the Cash Money news early Friday morning in a series of Tweets, including one in which he wrote, “The game is missing danger, electricity, and rock n roll!!!! Cash Money Limp Bizkit.” He later added, “rock s— doesn’t rock anymore! They say the whole game done went pop so I’m back in this ho! #CMLB.”