Rihanna appeared in the fall/winter ads for Emporio Armani Underwear in September 2011, sporting a cropped blonde hairstyle, and the spread was voted “sexiest of the year” by AdAge magazine. For Armani’s upcoming season, however, Rihanna went with a different look, sporting longer dark hair instead. And although her hair changes, the idea remains the same, as the 23-year-old star strips down to the bare essentials once again.
Over the past couple of years Rihanna’s been working hard at shattering the image of herself as a squeaky clean popstar. In addition to her raunchy sex anthems like “S&M,” the “We Found Love” singer was also snapped smoking weed in Hawaii over the weekend. She didn’t try to be coy about it either, dropping hints all over her Twitter account.